BIOTA BOTANICALS Unveils New Website and ‘Beautiful Hair, by Biota’ Program
New York, NY, November 30, 2015 – BIOTA Botanicals, the herbal care experts and a global leader in cosmetic solutions for thinning - damaged hair, has launched a new website for its U.S. customers (www.BiotaUSA.com). Content spotlights the BIOTA Botanicals Advanced Herbal Care and BIOTA Botanicals Proactive Herbal Care brands, hair care tips, and where to buy information.
The site also introduces BIOTA’s new membership program, Beautiful Hair, by BIOTA. Member benefits include:
- Savings of up to 60 percent off for the company’s popular Advanced Herbal Care Shampoo, Conditioner and Leave-In Serum
- Convenient home delivery of a three-month supply every 90 days!
- Advanced announcement of new products and services
- Special offers
“Since introducing the BIOTA brand to the U.S. market in 2011, we’ve worked diligently to build a relationship with our consumers so that we’re sure to be providing the products they want and the service they deserve,” said John Van Houten, General Manager North America, BIOTA International LLC.
With the launch of this new website, BIOTA is also intensifying all Social Media, leveraging efforts across multiple platforms, including Facebook, Twitter, Pinterest and YouTube.
“We’ve always had a direct line with our consumers and BIOTA’s reimagined website and optimized social presence will take this engagement to the next level that includes product announcements special offers and one-on-one interaction,” said Van Houten. “This level of personalization will be key to our marketing efforts.”
ABOUT BIOTA: BIOTA Botanicals is a leading and trusted European expert when it comes to herbal hair care for thinning - damaged hair. With a dedicated team of 30 research scientists and doctors, BIOTA is deeply devoted to its mission of marrying science with nature to create clinically tested, drug free, quality products that deliver on their promise of head-to-toe herbal beauty solutions. All of BIOTA’s products contain the plant based Herbal BioComplex B11.
With a recent $50 million expansion, BIOTA is now the third largest pharmaceutical-grade cosmetics manufacturing facility in Europe. After more than a decade of success in over 35 countries, BIOTA Botanicals is now available in the U.S.